Track shipment progress
Follow available ocean and air milestones in one place.
- Gate in · Ningbo
- Loaded on vessel
- Departed · Ningbo
Shipment Intelligence
What can container tracking reveal about your customers?
Insights from Sergey Dzhashytov, creator of the first multi-container tracking solution at SeaRates in 2005, a company later acquired by DP World.
Shipment intelligence for freight forwarders
Turn shipment data into better service and new business.
Follow your customers' cargo, understand their shipping patterns, and identify where your services can meet more of their needs.
Start with shipment visibility. Build a clearer picture with customer-authorised data.
Operational foundation
Every stronger customer relationship starts with reliable service.
Bring shipment progress, arrival updates and exceptions into your team's daily workflow. Give customers a clearer view of their cargo and help your managers focus on the shipments that need attention.
Review arrival changes
Use ETA updates to coordinate receiving and onward transport.
Previous ETA
Updated ETA
Jebel Ali · Notify receiving and trucking
Prioritise follow-up
Identify delays and other exceptions that need a conversation or action.
Exception
Transshipment delay
Colombo · Container held for next connection
Follow-up suggested with the customer
Illustrative events
Available information and update frequency depend on carrier coverage and connected services.
Planned capability
See where you already serve a customer. Find where you can do more.
When a customer shares their wider shipment portfolio, compare the volume you handle with the volume visible across their routes. Identify relevant lanes for a commercial conversation.
Your share by route
- Your company
- Other providers
Total connected volume: 100 containers · Handled by you: 20 (20%)
View data
| Route | Your company | Other providers | Total | Your share |
|---|---|---|---|---|
| Ningbo → Jebel Ali | 5 | 45 | 50 | 10% |
| Shanghai → Jebel Ali | 10 | 20 | 30 | 33.3% |
| Qingdao → Jebel Ali | 3 | 9 | 12 | 25% |
| Yantian → Jebel Ali | 2 | 6 | 8 | 25% |
| Total | 20 | 80 | 100 | 20% |
Insight
Ningbo → Jebel Ali accounts for half of this customer's connected container volume. You currently handle 10% of that lane.
Decision
Check whether your rates, transit times and service coverage meet the customer's needs on this route.
Volume handled elsewhere indicates potential to explore, not guaranteed business.
Already live
Two tracking Qubics behind the picture.
Everything on this page starts with shipment facts. Container Tracking and Air Tracking are the Qubics that collect them today.
210+ ocean carriers
Container Tracking
Follow ocean containers from gate in at origin to delivery at destination, with every available carrier event in one timeline.
- Milestones from gate in to empty return
- Vessel, voyage and transshipment ports
- ETA changes and delay flags
260+ airlines
Air Tracking
Follow air cargo from acceptance at origin to delivery at destination, including every flight leg and transfer airport.
- Status from acceptance to delivery
- Flight legs and transfer airports
- Pieces and weight per status
Planned capability
Prepare your offer before demand rises.
Review historical shipping patterns to plan customer outreach, rate discussions and capacity requests before busy periods.
Historical monthly shipping volume
- 2024
- 2025
Higher historical volume
2025 2024View data
| Month | 2024 | 2025 |
|---|---|---|
| Jan | 50 | 55 |
| Feb | 45 | 50 |
| Mar | 60 | 65 |
| Apr | 65 | 70 |
| May | 70 | 75 |
| Jun | 75 | 85 |
| Jul | 110 | 120 |
| Aug | 130 | 145 |
| Sep | 120 | 130 |
| Oct | 90 | 95 |
| Nov | 70 | 75 |
| Dec | 55 | 60 |
Insight
In both illustrated years, monthly volume rose in July and peaked in August.
Decision
Begin capacity and rate discussions in May or June, then confirm the customer's current plans.
Historical patterns guide planning; they are not a booking forecast.
Planned capability
Understand the services your customer uses.
Review carrier usage on an individual route before suggesting an alternative. Match the offer to the customer's equipment, schedule and service requirements.
Carrier mix on Ningbo → Jebel Ali
View data
| Carrier | Containers | Share of this route |
|---|---|---|
| Carrier A | 30 | 60% |
| Carrier B | 12 | 24% |
| Carrier C | 8 | 16% |
| Total | 50 | 100% |
Insight
Carrier A carries 60% of the connected container volume on this route.
Decision
Review a comparable Carrier A offer first, and discuss alternatives where the terms fit.
Usage does not prove preference. Carrier choice may reflect capacity, contracts or routing requirements.
Planned capability
Connect the right rate to the right customer.
Combine customer shipping patterns with your own rates and available partner offers from Qubics Club. Use QSearch to help your team prepare relevant proposals for review.
-
01
Identify the need
Select the route, equipment and shipment requirements to explore.
-
02
Compare suitable rates
Review available offers against validity, service, transit time and included charges.
-
03
Prepare the proposal
Apply your commercial terms and let your manager review the offer before sending.
Connection and control
Build the picture together with your customer.
Connect tracking with the shipment information your customer chooses to share from their ERP or another agreed source. Use that information to improve service and make relevant offers.
- 1 Customer-authorised shipment data
- 2 Shipment insights
- 3 Manager-reviewed offers
Agreed access
Analyse the shipment scope shared for the agreed service and commercial use.
Clear coverage
Distinguish connected volume from the customer's complete transport activity.
Useful attribution
Calculate your share only when the servicing forwarder is identified.
Shipment Intelligence FAQ
Got any questions?
Make every shipment a chance to understand your customer better.
Explore how shipment visibility and customer insights could support your operations and commercial team.
Demonstration
Candidate rate review
- Ports matched Origin and destination match the observed lane.
- 40HQ rate available A partner offer exists for this equipment.
- Validity to confirm Check that the rate covers the requested sailing.
- All-in charges to review Confirm origin, freight and destination charges.
- Schedule and transit time to review Compare against the customer's requirements.
- Capacity to confirm Carrier space is not confirmed by this match.
This panel is an illustration. Nothing is sent to the customer, and no quote is created.